Paid net subscriber additions of Netflix worldwide 2014-2023
In the first quarter of 2023, Netflix could attract around 1.75 million new paid net subscribers worldwide. Compared to the start of the previous year, this is a positive development for the streaming service as for the first time in years, Netflix reported a loss in net subscriber additions in the first two quarters of 2022. However, despite the forecast suggesting that the streaming giant will lose further two million subscribers in the second quarter, the loss was lower than expected, at around one million subscribers. Furthermore, the streaming service managed to reverse this recent trend during the second half of 2022, counting a net subscriber addition of more than seven million in the last quarter of 2022.