Revenue
Today, Levi’s offers practically every style of jeans a consumer can imagine, from skinny to flares to bootcut. Their original line is called Levi’s® 501® Original. They also have other brands, which expand into other markets, such as Docker’s, which specializes in khaki apparel, and Beyond Yoga, an activewear and athleisure brand. The Levi’s brand still accounts for the vast majority of Levi Strauss & Co.’s revenues.Levi Strauss & Co. has consistently made a net profit, with the exception of 2020. The following two years were particularly successful. The company made a net profit of almost 570 million U.S. dollars in 2022, the highest total by a considerable distance. This was reflected in the company's highest ever sales figures of more than six billion dollars. The majority of the company’s sales comes from men’s products, although this share has been falling.